If you're running a bustling PrestaShop online store with an extensive product catalog, ensuring your customers can effortlessly find what they're looking for is paramount. Faceted search, a powerful tool, enhances the user experience and can significantly boost your conversion rates.
In this updated tutorial, we'll guide you through configuring the PrestaShop faceted search module on PrestaShop version 1.7, with a nod to the compatibility and optimizations introduced in PrestaShop 8 (introduced in December 2022).
For PrestaShop older versions (1.4, 1.5, and 1.6) the module is named “Layered navigation block”. Its configuration page is similar to the faceted search module, so if you’re using these older versions, this tutorial is still helpful.
The faceted search module is a default feature in PrestaShop, presenting a block with layered navigation filters on the product category page. This ingenious tool empowers customers to define precise criteria to filter category products, providing more nuanced details to narrow down displayed products. This is particularly useful for customers who have specific requirements but are uncertain about how to navigate your product catalog.
To work appropriately, Faceted Search must stay up-to-date with your latest products, product attributes, and all product prices. That’s why it is required to re-index the data.
You can set up a cronjob on your server to automatically re-index your data.
Let’s take a big note here: You have to update your indexes every time your products’ data changes.
You can use the default filter template or add a new one. To create a new filter template, select “Add new template”:
You can set the additional module settings in the Configuration section.
Congratulations! You've successfully configured your PrestaShop faceted search module. Head to your front office to explore the refined navigation filters and provide your customers with a seamless shopping experience.
While the core functionality of the faceted search module remains similar in PrestaShop 8, it boasts some exciting improvements:
However, keep in mind that some custom modules or themes built for PrestaShop 1.7 might require compatibility updates to function optimally in PrestaShop 8.
For large product catalogs, ensuring smooth faceted search performance is crucial:
Remember, a well-optimized faceted search experience not only boosts customer satisfaction but also improves search engine ranking and conversions.
Ready to elevate your PrestaShop store? Start optimizing with faceted search today!