Publicidad digital

Learn why video marketing is a must-have strategy for businesses of all sizes. Discover 8 compelling reasons why you should be using video to connect with your audience and drive growth.

Content is the most crucial element of any E-Commerce website. It is considered the backbone of any online store. With the help of content, companies show what they offer and how they are better than others.This article will help you know the importance of unique content for an e-commerce website in detail!

This blog post is a simple instruction to show you how to read the source code of your own website to ensure that it is properly optimized for search engines and, more importantly, to guide you on how to sanity-check your SEO efforts.

Veamos cómo puede utilizar el asesoramiento testimonial para convertir a más visitantes en compradores en su sitio web. También repasaremos algunos de los ejemplos más comunes de testimonios efectivos para que pueda aplicarlos a su negocio en línea.

While gaining new customers is critical to your brand's success, so is retaining existing clients. You can maintain a consistent stream of revenue by motivating clients to keep buying your products and services. Customer reward marketing programs are one approach to encourage customers to return. In this post, we will learn what is reward programs and discuss the advantages of using them. What is a customer reward program? Customer reward programs are point-based loyalty programs that offer...

If about 10 years ago, few people knew the term "e-commerce", today most people are too familiar with that phrase. Along with the development of modern life, science, and technology, online shopping has become more and more popular. Especially in the past 2 years, when the Covid-19 epidemic appeared globally and the situation was extremely complicated. People are no longer allowed to go out and interact as usual. Instead, people are restricted by activities in large gatherings, even social...

Besides positive reviews, there will be a lot of negative customer reviews every day that you have to deal with. What will happen when your online store receives bad reviews? Some of us are afraid of dealing with those things, someone even chooses to avoid them. Don’t worry, everything has its solutions. In this post, we will explain the impact of negative customer reviews and give you some ways how to handle them.

It is a fact that customers trust referrals from friends and family over any form of internet marketing and advertising your company may develop. Brands with a high number of positive reviews have a higher possibility of influencing a client's purchase decision. This article will provide 12 effective ways to encourage customers to write positive reviews that you can apply to your online business and win more sales!

Have you ever wondered how important are customer reviews to online businesses? As it turns out, they are very important, and they also support customers buying decisions! Perhaps you're already on board, collecting customer reviews regarding the quality of the product you provide and reacting to their useful feedback, but let's look at the bigger picture and explore some of the reasons why getting customer reviews is so important for your business.

El objetivo final de cualquier tienda online es proporcionar una experiencia de compra agradable y atrayente.  En este artículo, te mostraremos cómo puedes incrementar la tasa de conversión de tu sitio web de comercio electrónico PrestaShop.

¿Eres propietario de un pequeño negocio minorista de comercio electrónico de rápido crecimiento? ¿Necesitas un proveedor con experiencia en automatización de marketing que crezca contigo? O, ¿necesitas una herramienta innovadora que mejore tus resultados, te haga ganar más dinero y haga crecer tu negocio? MailChimp es particularmente adecuado para hacer justo esto.

La estrategia de suscripción es aplicable al 90% de las empresas de comercio electrónico. Las suscripciones pueden aplicarse a artículos físicos, productos virtuales, envíos (a través de envíos Premium) o servicios. Ofrecer a los clientes suscripciones o cajas de productos te ayudará a incrementar tus ingresos mensuales y a generar lealtad. Veamos como tu tienda puede beneficiarse de ofrecer suscripciones, sin importar cuan grande o pequeña sea, así como algunos consejos a tener en cuenta en...