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E-commerce

  • Why you should display featured products on your homepage?
    Why you should display featured products on your homepage?
    1836 Visitas Gustó

    With the Covid-19 pandemic, many households would prefer to do online shopping and have home deliveries of their products rather than physically walking onto a store to purchase supplies. Considering that online shopping is done on the website, it then must be well functional, well designed, and appealing to the eye. Featured products must be displayed for the customers to see just by opening the homepage page. The website's homepage matters in appealing the client to scroll further and check...

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  • Why should you set up an affiliate program on your PrestaShop store?
    Why should you set up an affiliate program on your PrestaShop store?
    1400 Visitas Gustó

    PrestaShop is a great platform to start your online store, but then why people talk about its PrestaShop affiliate program so much. There must be something unique and wonderful about its affiliate program, which is why a recommendation always comes to have an affiliate on your PrestaShop store.

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  • Comparación de PrestaShop vs WooCommerce – ¿Qué plataforma debes escoger? (Parte 4)
    Comparación de PrestaShop vs WooCommerce – ¿Qué plataforma debes escoger? (Parte 4)
    2117 Visitas
    1 Comentario
    (5.0)
    Gustó

    Hemos llegado al último artículo de nuestra serie comparativa donde revisamos las principales plataformas de comercio electrónico. Hasta ahora, hemos aprendido sobre las diferencias entre PrestaShop, Shopify, OpenCart y Magento. Cada una de ellas te ofrece una manera única de construir tu tienda de comercio electrónico. En este artículo, descubriremos al competidor más importante de PrestaShop, WooCommerce. ¡Entremos en materia!

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  • Comparación de PrestaShop vs Magento – ¿Qué plataforma debes escoger? (Parte 3)
    Comparación de PrestaShop vs Magento – ¿Qué plataforma debes escoger? (Parte 3)
    1885 Visitas Gustó

    En los dos artículos anteriores, te presentamos las ventajas y desventajas de las principales plataformas de comercio electrónico: PrestaShop, Shopify y OpenCart. Ahora revisaremos otra potente solución – Magento. A continuación, te mostramos la comparativa general entre PrestaShop y Magento para ayudarte a encontrar la mejor opción entre estas dos populares soluciones de comercio electrónico – PrestaShop y Magento

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  • Comparación de PrestaShop vs OpenCart – ¿Qué Plataforma debes escoger? (Parte 2)
    Comparación de PrestaShop vs OpenCart – ¿Qué Plataforma debes escoger? (Parte 2)
    2084 Visitas
    1 Comentario
    (5.0)
    Gustó

    Bienvenidos de nuevo a mi serie de artículos comparativos entre las principales plataformas de comercio electrónico. Después de la batalla entre PrestaShop y Shopify, ahora quiero presentarles a un nuevo candidato al título de mejor plataforma de comercio electrónico - OpenCart. En este artículo, aprenderemos más sobre OpenCart y compararemos PrestaShop con OpenCart para que puedas decidir cuál es mejor para tu tienda.

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  • Comparación de PrestaShop vs Shopify - ¿Qué plataforma debes escoger? (Parte 1)
    Comparación de PrestaShop vs Shopify - ¿Qué plataforma debes escoger? (Parte 1)
    1826 Visitas Gustó

    Seleccionar una plataforma de comercio electrónico puede ser un desafío. El mercado actual te ofrece una amplia variedad de opciones, una mejor que la otra. Para que tu tienda sea altamente rentable, debes elegir el carrito de compra que cubra tus requerimientos iniciales pero que igualmente te ofrezca las funcionalidades esperadas para seguir evolucionando.

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  • Los 5 mejores módulos para integrar Amazon y eBay con PrestaShop
    Los 5 mejores módulos para integrar Amazon y eBay con PrestaShop
    3102 Visitas Gustó

    Amazon y eBay son los gigantes indiscutibles del negocio online, atraen a un enorme número de clientes mensualmente y producen miles de millones de ingresos anuales en cada especialidad e industria, en todas partes del mundo. ¿Estás preparado para utilizar todo este poder de oferta para impulsar tu tienda? Estás a solo un paso de conectarte e integrar Amazon, eBay, o ambos con PrestaShop. Este artículo te mostrará qué fácil es integrar tu tienda en línea PrestaShop con Amazon y eBay...

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  • 4 Formas de Construir Relaciones Duraderas con tus Clientes
    4 Formas de Construir Relaciones Duraderas con tus Clientes
    1617 Visitas Gustó

    En esta era del consumismo, para cada producto existen varias opciones. No tienes el monopolio de tu producto, por lo que es importante entender que el cliente es el rey. Para que una empresa se mantenga y siga siendo viable, el cliente siempre debe ser lo más importante. El objetivo final de cualquier negocio es mantener al cliente contento y que vuelva a por más. Unos cuantos estudios han demostrado que los clientes asiduos compran mucho más en sus visitas que los nuevos clientes y que es...

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  • Las 5 Mejores Formas de Impulsar la Tasa de Conversión de Clientes en Tu Tienda
    Las 5 Mejores Formas de Impulsar la Tasa de Conversión de Clientes en Tu Tienda
    1749 Visitas
    1 Comentario
    (5.0)
    Gustó

    El objetivo final de cualquier tienda online es proporcionar una experiencia de compra agradable y atrayente.  En este artículo, te mostraremos cómo puedes incrementar la tasa de conversión de tu sitio web de comercio electrónico PrestaShop.

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  • Lo Que Wikipedia No Puede Decirte Acerca De Las Tendencias En Comercio Móvil
    Lo Que Wikipedia No Puede Decirte Acerca De Las Tendencias En Comercio Móvil
    1444 Visitas Gustó

    En el 2018, el tráfico móvil, tal como se anticipó (en varias investigaciones y estadísticas de comercio electrónico móvil), resultó ser tan extendido como el tráfico desde ordenadores. Esta es la razón por la que hemos venido enfatizándoles a nuestros clientes la importancia de la adaptabilidad móvil desde hace ya algún tiempo. Ahora, con más de la mitad del tráfico de internet proveniente desde dispositivos móviles, es fundamental asegurar que tu sitio web esté preparado para la...

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  • Cómo puede tu tienda beneficiarse de las suscripciones
    Cómo puede tu tienda beneficiarse de las suscripciones
    1717 Visitas Gustó

    La estrategia de suscripción es aplicable al 90% de las empresas de comercio electrónico. Las suscripciones pueden aplicarse a artículos físicos, productos virtuales, envíos (a través de envíos Premium) o servicios. Ofrecer a los clientes suscripciones o cajas de productos te ayudará a incrementar tus ingresos mensuales y a generar lealtad. Veamos como tu tienda puede beneficiarse de ofrecer suscripciones, sin importar cuan grande o pequeña sea, así como algunos consejos a tener en cuenta en...

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  • What is a marketplace and what can it bring to your PrestaShop website?
    What is a marketplace and what can it bring to your PrestaShop website?
    1677 Visitas Gustó

    An online marketplace is a website or mobile application that connects customers and sellers. Online marketplaces date back to the early days of the internet; eBay, Craigslist, and Angie’s List were all founded in 1995 as the internet was just gaining adoption.Online marketplaces have come a long way and show no signs of stopping.  In this article, we’ll dive into the various types of marketplaces, the benefits marketplaces have, and examples of the best online marketplaces gaining traction...

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  • One-Page vs. Multi-Step Checkouts - Which is more suitable for your PrestaShop site?
    One-Page vs. Multi-Step Checkouts - Which is more suitable for your PrestaShop site?
    2111 Visitas Gustó

    Many professionals of e-commerce have debated for several years either using one page or multistep checkout template can be a better step for online shopping or not. In this article, we have tried to determine the notable differences along with one-page checkouts, one-click checkouts, and multistep checkouts’ advances and disadvantages. By exploring all of the given options in this article, you can consider administering A/B test if you were uncertain and do not have an understanding of what...

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  • Why customers abandon their carts and how can you solve them
    Why customers abandon their carts and how can you solve them
    1165 Visitas Gustó

    Cart abandonment, or adding items to an online cart but never checking out, must be one of the most frustrating experiences for you and every PrestaShop store owner. Especially after all of the effort you've put into getting your store up and running and attracting customers. This post will take you through the top reasons for online cart abandonment and suggest some practical solutions to help reduce your cart abandonment rate.

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  • How to set up a Reward Points system for Magento 2 store
    How to set up a Reward Points system for Magento 2 store
    1100 Visitas
    1 Comentario
    (5.0)
    Gustó

    In this dynamic market, where the customer acquisition cost continues to increase dramatically, every business loves to keep existing customers around. A reward points system seems a bit ordinary but still extremely useful in fostering customer loyalty and keeping them committed to your online store. This blog would bring you an ultimate guide to set up a comprehensive reward points system for Magento 2.

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  • 7 reasons why customer reviews are essential for your business
    7 reasons why customer reviews are essential for your business
    952 Visitas Gustó

    Have you ever wondered how important are customer reviews to online businesses? As it turns out, they are very important, and they also support customers buying decisions! Perhaps you're already on board, collecting customer reviews regarding the quality of the product you provide and reacting to their useful feedback, but let's look at the bigger picture and explore some of the reasons why getting customer reviews is so important for your business.

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  • 12 strategies for getting customers to leave positive reviews
    12 strategies for getting customers to leave positive reviews
    992 Visitas Gustó

    It is a fact that customers trust referrals from friends and family over any form of internet marketing and advertising your company may develop. Brands with a high number of positive reviews have a higher possibility of influencing a client's purchase decision. This article will provide 12 effective ways to encourage customers to write positive reviews that you can apply to your online business and win more sales!

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  • Why you shouldn't be afraid of bad feedback and how to handle it!
    Why you shouldn't be afraid of bad feedback and how to handle it!
    867 Visitas Gustó

    Besides positive reviews, there will be a lot of negative customer reviews every day that you have to deal with. What will happen when your online store receives bad reviews? Some of us are afraid of dealing with those things, someone even chooses to avoid them. Don’t worry, everything has its solutions. In this post, we will explain the impact of negative customer reviews and give you some ways how to handle them.

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  • The benefits of Buy online, pick up in-store
    The benefits of Buy online, pick up in-store
    783 Visitas Gustó

    Buy online, pick up in-store (BOPPIS) - a popular new online business method has gradually become popular in the e-commerce industry. More and more stores, retail systems apply this method to save time, money and bring the most convenience to customers. Let learn about its benefits for customers and businesses in this article with PrestaHero!

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  • The importance of product images for e-commerce websites
    The importance of product images for e-commerce websites
    519 Visitas Gustó

    If about 10 years ago, few people knew the term "e-commerce", today most people are too familiar with that phrase. Along with the development of modern life, science, and technology, online shopping has become more and more popular. Especially in the past 2 years, when the Covid-19 epidemic appeared globally and the situation was extremely complicated. People are no longer allowed to go out and interact as usual. Instead, people are restricted by activities in large gatherings, even social...

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  • Optimizing images on e-commerce websites
    Optimizing images on e-commerce websites
    545 Visitas Gustó

    Uploading images to the website is a simple process, but so simple that we sometimes forget the importance of image optimization. Image optimization is not only about making images look better, but it also has the effect of improving visits to your website from search engines. Optimizing e-commerce images before posting on the website is one of the important jobs you cannot ignore if you want to develop your website sustainably. This is something that any website is interested in, but to...

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  • Big Update - All PrestaHero's themes!
    Big Update - All PrestaHero's themes!
    364 Visitas
    1 Comentario
    (3.0)
    Gustó

    Our dear customers, We're so happy to announce that all our PrestaShop themes have just been updated! After a period of operation as well as in the process of customer support and care, we have received a lot of useful comments from customers and made efforts to update all our themes to make them compatible with the latest PrestaShop version 1.7.8.x Discover our collection of PrestaShop themes and get started downloading right away!

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  • The benefits of customer reward marketing programs
    The benefits of customer reward marketing programs
    293 Visitas Gustó

    While gaining new customers is critical to your brand's success, so is retaining existing clients. You can maintain a consistent stream of revenue by motivating clients to keep buying your products and services. Customer reward marketing programs are one approach to encourage customers to return. In this post, we will learn what is reward programs and discuss the advantages of using them. What is a customer reward program? Customer reward programs are point-based loyalty programs that offer...

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  • Número de productos vendidos y por qué debería mostrarlo en el escaparate
    Número de productos vendidos y por qué debería mostrarlo en el escaparate
    390 Visitas Gustó

    En este artículo, aprenderemos cómo influye el número total de unidades vendidas en los clientes y algunos consejos para aplicar en su propia tienda PrestaShop.

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  • SUMMER SALE - 20% off all products on PrestaHero!
    SUMMER SALE - 20% off all products on PrestaHero!
    134 Visitas Gustó

    Discounted 20% on all products on our website for this summer sale from 07th to 13th July 2022.

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