How to Promote Shipping Rules Using Different Methods

Promoting your shipping rules effectively can significantly enhance customer engagement and conversion rates. The Shipping Cost Pro module offers four distinct ways to promote your shipping rules: notification messages, banners, popups, and highlight bar notifications. Each method allows you to communicate the benefits of your shipping rules clearly and attractively to your customers.

1. Display notification message

Notification messages are a versatile promotion method, allowing you to display messages on various pages and in different positions across your website. This method is excellent for capturing customer attention and delivering your message effectively.

Step 1: Use the available tags to insert specific values into the notification message. Enter the notification message in multiple languages.

Step 2: Select the position(s) on your website where the notification message will be displayed.

Step 3: Choose the customer group that will see the notification message.

Step 4: Customize the notification's appearance, including text color, background color, and border color.

Step 5: Enable the "Active" setting.

Step 6: Click the “Save” button to finalize the setup.

Example: Display a notification message informing customers about the shipping rule offering a 10% discount on shipping costs for orders containing 3 or more items on the Product and Category pages.

2. Display banner

Banners are a visually appealing way to promote your shipping rules. By placing a banner on strategic pages, you can attract customers' attention and convey important shipping information.

Step 1: Upload a banner image in jpg, png, gif, or jpeg format.

Step 2: Enter the banner text and link in multiple languages.

Step 3: Select the position(s) on your website where the banner will be displayed.

Step 4: Choose the customer group that will see the banner.

Step 5: Enable the "Active" setting.

Step 6: Click the “Save” button to complete the setup.

Example: You can display a banner on the homepage promoting a shipping discount rule for orders over $100. This could entice customers to add more items to their carts to benefit from the reduced shipping cost.

3. Display popup

Popups are an excellent way to grab customer attention with a more direct approach. You can use popups to highlight shipping rules when customers access your website.

Step 1: Use available tags to insert specific values into the popup content.

Step 2: Enter the popup title and content in multiple languages.

Step 3: Customize the popup’s colors to match your website’s theme.

Step 4: Click the “Save” button to finalize the setup.

Example: A popup can appear when customers access your website informing them that they qualify for free shipping if they add more than 5 items to their cart, encouraging them to make additional purchases.

4. Display highlight bar notification

Highlight bar notifications are a subtle yet effective way to promote shipping rules. This method allows you to display a persistent notification bar at the top or bottom of your website, ensuring consistent visibility.

Step 1: Use the available tags to insert specific values into the highlight bar content. Enter the highlight bar content in multiple languages.

Step 2: Customize the highlight bar’s color to align with your branding.

Step 3: Select the customer group that will see the highlight bar.

Step 4: Enable the "Active" setting.

Step 5: Click the “Save” button to complete the setup.

Example: A highlight bar notification at the top of the site could promote a limited-time free shipping offer, encouraging customers to take advantage of the deal before it ends.

Combining promotion methods

To maximize the impact of your shipping rules, you can combine multiple promotion methods. For instance, you could use a notification message alongside a banner to ensure customers are aware of the shipping benefits they can enjoy.

Effectively promoting your shipping rules using the available methods in the Shipping Cost Pro module can lead to higher customer engagement and increased sales. By strategically placing notifications, banners, popups, and highlight bars on your website, you can ensure your customers are well-informed about the shipping benefits they can take advantage of.

If you need further assistance with setting up or promoting your shipping rules, don't hesitate to contact our support team. We're here to help you optimize your store's shipping strategy.