Why Mailchimp is the best thing for your PrestaShop website?

You’re the owner of a quickly growing small business and e-commerce retailer? You’re in need of an experienced marketing automation provider that can scale with you? Or do you need an innovative tool to improve your performance, make you more money, and grow your business? MailChimp is uniquely suited to do just that.

MailChimp is the world’s largest marketing automation platform. It’s like a second brain that helps millions of customers—from small e-commerce shops to big online retailers—find their audience, engage their customers, and build their brand.

Let's discover with us why MailChimp is becoming an indispensable module for every Prestashop online store.

Increase Sales with Automation

You can easily send Product follow-ups or collect feedback after customers make a purchase. You can even engage those customers who did not make a purchase with MailChimp automation tools. Whether you need to sell your products, share some big news, or tell a story, MailChimp campaign builder makes it easy to create an email marketing campaign that best suits your message. 

Giving Suggestions

Learn what your customers are purchasing, then increase the relevance of your marketing. Connect your Prestashop store to MailChimp to capture order information, create targeted campaigns, automate product follow-ups, and send personalized order notifications

Reutilizing Abandoned Carts

When you connect your Prestashop store to your MailChimp account, you can automatically follow up with customers who leave items in their cart. Send a message to showcase the products that caught their eye or offer an incentive to encourage them to return to your store. Even better, try pairing with Product Recommendations to suggest similar products that they’ll love. Both features use data to make informed decisions, personalize a recipient’s marketing experience, and require no effort on your part once they’re set up.

Targeting Customers through Ads

MailChimp’s 3 advertising channels help you reach every audience. Use its integrated Facebook and Instagram ad campaigns to find new customers and reconnect with others. Then, use Google remarketing ads to convert your website visitors into shoppers. You can then later track ROI and show Ads that are working!

Mail Notifications

When you connect your store to MailChimp, you have the power to design, send, and track personalized order confirmations, invoices, and other customer notification emails directly through your MailChimp account. Then, you can encourage customers to return to your store with relevant product recommendations that showcase other products they might like.

Customer Segmentation

Segmentation and groups make it easy to send people content they care about. Subscribers can join groups when they sign up for your newsletter, and you can segment by those groups when you’re ready to send. Add hidden groups if you want to segment by internal data.

Comprehensive Tracking

Mailchimp provides a dashboard to get a whole picture of the marketing efforts. This not only helps in improving the marketing strategy but also helps in determining the marketing ROI. This is an exclusive feature provided by Mailchimp for Prestashop users. Everything is shown in the report from Performance and Revenue to Bounces and Unsubscriptions. Impressed with these amazing features above? Install Mailchimp into your Prestashop store right now with our #1 MailChimp module for Prestashop - Presta Mailchimp.