Come utilizzare al meglio il gestore di localizzazione su PrestaShop 1.7?

People's shopping habits gradually change over time, especially in the age of modern technology and the complicated developments of the COVID 19 epidemic. Online shopping has almost become extremely popular with almost everyone of all ages.

International procurement is also growing. Instead of going to the store, buyers can sit at home to choose, order the product they like from stores in other countries easily.

However, one of the barriers to international procurement is language. Many people want to buy products from other countries but do not know the language. They find difficulties in accessing products, ordering, paying, complicated returns processes, etc.

Because of these things, online buyers are more likely to abandon their cart and hunt for a more user-friendly website. So, is there any way to make international trade more accessible, closer to everyone?

If you are running an online store on the PrestaShop platform, surely you are well aware of this. Localization manager on PrestaShop 1.7 provides over 75 available languages and good practices for International & Localization managers that you can choose and set up for your store. Thereby, when customers visit your website, they can choose language and even currency for easy checking and comparison.

However, there is a minus point that PrestaShop only supports translating the default text available, the other information that you add will not be translated.

So how to get global customers and help your websites be more accessible to them? The answer is we need to have smart and friendly translate PrestaShop tools.

What can we look for in professional translate PrestaShop tools?

We need additional plugins for the International & Localization manager to achieve international success quickly. A great translation tool is not only a useful tool, helping you effectively in your work, but also an easy-to-use (user-friendly) tool.

Let's figure out some key points of the right translation tools and the advantages they can bring to you and your customers.

• Easy to use (user-friendly): not all customers are good at technology, so a user-friendly tool will be suitable for everyone.

• Quick response and accurate result: one of the most important things about a translation tool is not only fast translation but also accurate translation. No one wants to wait too long when switching the language of a website. Or they will leave when they read translations of product information that they feel are not quite right.

• Wide possible working ranges in the website: On a web page, in addition to the default PrestaShop text, there is a lot of information that you add or even images with text, it would be great if there is a translation tool that could translate all these things.

• Improve SEO ranking: A user-friendly website will have more searches and will definitely be prioritized, thereby improving SEO ranking.

PrestaHero proudly when helping many online stores on their selling international journey with 2 excellent PrestaShop 1.7 translation tools. Today in this article, we are pleased to introduce you to these tools that can support you in your selling internationally with PrestaShop.

1. G-Translate - Translate Everything You See!

To retain customers as well as get more new international clients, your website needs to be close to them. But how can you do that? The first step is to use the same language with your customers and make them understand what you want to show them.

With this feature, G-Translate is becoming the most useful translate PrestaShop module that assists you to translate all the content shown on your website into 100+ languages, thereby bring to your customers a wonderful multilingual experience.

Here are some salient features of G-Translate that couldn’t be ignored:

• Support 100+ languages

This is a big number, isn't it? Amazingly, a module can support you and your website to translate more than 100 languages from different countries around the world. But it's real!

• Translate everything

Allows you to translate all types of content: products, product descriptions, combinations, categories, CMS pages, themes, modules, front office, back office, emails, top menu, footer menu, slider, blog posts, customer reviews, and even core files.

• High translation quality with Google Translate API

G-Translate helps clients understand your website and products better by offering accurate translations based on Google Translation API. As a result, they remain on your website longer and convert at a higher rate.

• Optimized for SEO with metadata translate

Not only translating page content, but the G-Translate module also translates all metadata (meta title, meta description, and so on) and builds friendly URLs automatically.

You have the ability to rank at the top of Google result pages in all languages if you have the greatest content for each language available on your website.

2. Multi-Language Product Images Module

The “Multi-language Product Images" module makes your product images multilingual! This module allows you to post translated product photos for each language, making your images translatable. We should go through and discover what makes this module unique.

• Translate your product images

Translating text is quite simple, so how about translating product images? In other words, how to translate the text in the image?

There are many product images you need to insert text, but when the customer changes the language, only the normal text can be translated, the product image remains the same, and so does the text in the image.

This module even can assist you to translate your product images by uploading particular product images for each language available on your website.

• Create thumbnail images automatically

One of the unique features of this multi-language PrestaShop module is creating thumbnail images automatically for the translated photos so that they can be shown in all related places of your website like product detail pages, category pages, homepages, shopping carts, and so on.

And there are so many other great functions that this module can bring to your store, you can visit and find out more detail on our PrestaHero website.

Language connects people! That's true. It's always the tool that brings people closer together, can also be a barrier to bringing people further apart. Let brings your store, bring your products closer to all customers around the world. Never let language become a barrier to prevent customers from coming to you.

Let's use the Localization manager on PrestaShop 1.7 in the best way. Together with PrestaHero’s translate tools, PrestaShop stores will get closer to their global success. We hope that our modules can play a part in your path to your customers all over the world!