Integrated Google Marketing

You've probably heard of the search engine Google. You know, the place where 5.6 billion search queries are executed every day?

However, Google is much more than a search engine. There's so much more. In fact, aside from its search engine, Google has a wide variety of business tools that can be extremely useful to marketers or online store owners.

Therefore, we decided to develop a free module that allows you to integrate the most essential Google marketing tools into your PrestaShop website, so you can be sure your business is taking full advantage of all Google has to offer.

Understand your customers better with Google Analytics

Google Analytics gives you a comprehensive view of your customers, including adverts and videos, websites and social media, tablets and smartphones. It will be easier to serve your existing customers and attract new ones as a result of using this tool.

Our module connects your PrestaShop website with Google Analytics and sends the necessary data about customer behavior to generate more accurate reports.

Manage JavaScript and HTML tags with Google Tag Manager

Tag Manager is a Google-developed solution for managing JavaScript and HTML tags used for website tracking and analytics. The tool's best feature is that it tells you whether or not the tag is appropriately applied.

With “Integrated Google Marketing” free module, you can easily install the Tag Manager to your site and manage all your website tags without editing code.

Verify your PrestaShop website with Google Search Console

Google Search Console is a useful tool for tracking organic traffic, website performance, and issues. Every webmaster should sign up for Google Search Console to get an accurate picture of their users' behavior, especially since this is a free service.

This module provides 4 methods to help you verify your website using Google Search Console: by HTML file, by HTML meta tag, by Google Analytics tracking code, or by Google Tag Manager.